My scholastic background is in Linguistics and Cognitive Science. Understanding how people chunk, process and interpret the world around them is one of my all-time favourite topics. Spending my university years reading articles about neural responses was fun, but there was always something missing - colour!  

After university, I changed tacks and became a Graphic Designer. I worked in the luxury industry for several years, making marketing materials for jewellery brands. Basically, I stared at a screenful of diamonds everyday - it was awesome, not gonna lie. Now, however, I was missing the study of people.

Enter UX Design - the meeting point of design and cognitive science! Moving to a new continent was the ideal time to pivot my design career to focus on crafting user experiences.

My UX strengths lie in translating research into real-world designs; in finding creative solutions for user needs while also capturing their imaginations. My visual design strengths lie in typography and in creating clean, clear and well organized layouts. I top it all with touches of delight to make it all pop.